Our Mission
AI is changing how we solve problems. We can brainstorm ideas, perform research, structure our thoughts, sharpen our thinking - all by interacting with intelligent agents.
Yet teams still struggle to use AI for structured problem solving: Turning messy inputs into a structured discussion deck. Juniors find it hard to create a solid first version and often iterate 5+ times with their manager. Executives still receive 100+ page decks without a clear “so what?”
Current AI is making this worse: It jumps to answers, often generic, without explaining rationale that junior can learn from. The result: ineffective discussions, frustrated teams, delayed decisions.
We believe this is a problem worth solving. What if juniors could learn proven methodology while creating better work? What if teams have more time for real discussions, spending less time iterating on basics? What if everyone could craft a compelling story, grounded in the right information, that drives decisions?
At Colos, our mission is to empower people to solve problems, creating space for meaningful discussion and confident decision-making.
The Problem We’re Solving
Our mission is grounded in our combined 10+ years at McKinsey and BCG, and in 100+ interviews since.
Strategy teams create 40-80 slides per week, often iterating 3-5 times per document, spending 30-50% of their time on first drafts. This is the hard part where you translate messy inputs into a clear storyline. This is exactly where AI could help, but does not yet:
- Juniors struggle to get their thoughts on paper - unclear where to start, what the story should be, and what the real “so what” is. Often their manager doesn’t have time to help, or they’re afraid to ask.
- Managers spend 25-35% of their time on 3-5 iteration cycles per deck. Instead of focusing on real problem-solving, they find themselves explaining basics and discussing sub-par materials.
- Directors receive lengthy, unclear documents - “mostly about process, not about content” - making it hard to understand the problem being solved or the recommendation.
Why existing AI tools fall short:
- Structured problem-solving: Existing tools jump straight to answers and slides. You need a sharp problem definition and storyline first. This is where you slow down, think and iterate.
- Traditional AI makes juniors lazy: They do not learn methodology, but copy-paste generic outputs. You need a platform that teaches as it works: learning on the job.
- Transparency & iterations: Current tools are black boxes. You throw in context, hit send, hope for the best. Outputs are mostly one-shot, with limited ability to iterate easily.
- A real end product: You get a chat window or an image, not a structured deck. This matters because time pressure is one of the reasons people skip problem-solving. When your platform delivers the slides, you can invest in thinking without watching the clock.
What We’re Building
We’re building an on-demand thinking partner that does the first 2-3 iterations with you, guiding you through structured problem-solving, teaching along the way. So you reach your manager with a solid draft.
- Structure like an Engagement Manager. We ask sharp questions to define the problem, challenge your logic, structure findings into clear storylines, iterate quickly and create a first version of the deck.
- Learn while you work. We teach methodology throughout the process, suggest improvements, and push your thinking forward. The best AI tools slow you down in the right places - our questions teach you the methodology.
- Iterate effectively and transparently. We build off your first version, interview notes or analysis. Iterations on the storyline and deck are seamless, while we extend our knowledge base and context. All insights are transparent with clear sources.
- The platform delivers real output. Not a chat window. Structured discussion decks in your template, with sharp visual design to highlight key insights. Whether you’re writing a proposal, preparing a standalone analysis, or building a strategy deck.
This is all built on methodology that strategy consulting firms have perfected over 50+ years. We have encoded this using Agentic AI, informed by what we learned firsthand at McKinsey and BCG.
Why This Matters
Everyone should be empowered to solve problems, this is how we make progress. We are building Colos to create space for meaningful discussions, and to facilitate confident decision-making based on a clear story grounded in the right information.
Jester Koldijk
Niek Simons
Poonam Mishra
